WICA Employment Opportunities
The Whidbey Island Center for the Arts (WICA) is made up of a passionate team of creatives and community members who are dedicated to enriching lives through powerful shared experiences in the arts. With a long history on this island, we’re proud to provide patrons with quality experiences unique to Whidbey Island. If you’d like to join our team, we’d love to hear from you!
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Job Title: Marketing and Communications Associate
Reports To: Marketing Director
FLSA Status: Non-Exempt
Schedule: Part-Time up to 32 hours per weekSummary: At the direction of the Marketing Director, implement marketing strategy and development initiatives to support the mission and vision of the organization. Engage the public, attract new audiences, and increase community engagement through eye-catching and clean design. Ensure organizational data, both patron and backend data, is an accurate and accessible representation of activities and outcomes by bringing consistency and efficiency to data collection, maintenance, and reporting.
Essential Duties and Responsibilities:
Marketing
Devise and manage local marketing initiatives, including traditional and digital media.
Design, create, manage, and produce print and digital content, including but not limited to, show programs, advertisements, promotional materials, rack cards, seasonal brochures, and facility signage.
Maintain the WICA brand across all internal and external materials.
Create sales growth opportunities by developing community relations and identifying referral sources.
Provide written content for branded emails, social media campaigns, offline marketing material, and web postings (including Drewslist, Website, Spektrix etc.).
Help review content documents across all departments for relevancy, consistency, and brand compliance.
Help identify opportunities for new content and projects that drive organizational objectives.
Plan and develop communications to support marketing objectives.
Perform market research within community to better identify target audiences and needs.
Utilize research findings to generate leads and maintain consistent reach, awareness, and opportunities for growth.
Provide excellent customer service to internal customers and effectively interface with outside constituents, consultants, artists, and vendors.
Assist with event organization.
Monitor and report on competitor’s marketing activities as possible.
Develop video content for social media, institutional events, and programming needs.
Competencies: To perform the job successfully, an individual should demonstrate the following organization core competencies:
Teamwork - Balances team and individual responsibilities, exhibits objectivity and openness to others' views, gives and welcomes feedback, contributes to building a positive team spirit, and puts success of team above own interests. Is a “good team player.”
Adaptability- Adapts to changes in the work environment, manages competing demands, and accepts constructive criticism/feedback and changes approach or method to best fit the situation.
Transparency - Expresses ideas and thoughts effectively in verbal and written form, exhibits good listening and comprehension, keeps others informed, and uses appropriate communication methods. Raises issues wherever they exist in the spirit of continuous improvement.
Accountability - Takes responsibility for all work activities and personal actions; follows through on commitments; implements decisions that have been agreed upon; acknowledges and learns from mistakes without blaming others; recognizes the impact of one’s behavior on others.
Summary of Education, Experience & Certification: College degree in Marketing, Advertising, or other relevant field; OR three years related experience; OR equivalent combination of education and experience.
Required Knowledge, Skills & Abilities:
Ability to lead marketing and/or advertising campaigns.
Excellent communication, writing, and editing skills required.
Strong ability to manage the calendar, plan in advance, and self-start with tasks.
Developed analytical skills and attention to detail.
Ability to adapt and pick up new techniques.
Keen eye for graphic design and creativity.
Proficiency with various social media platforms including Facebook, Google+, Instagram, etc.
Experience or interest in learning video filming and editing.
Proficiency with Adobe Suite, Canva, and other editing tools.
Interest and knowledge of current events and marketing trends.
Ability to sit for extended periods of time, use hands to lift and/or move up to 10 pounds, and occasionally lift and/or move up to 25 pounds.
Ability to travel if needed.
Ability to work overtime as requested.
Please submit a cover letter and resume to marketing@wicaonline.org.

